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Michael F. Frosch

Mike is the Founder and President of Personal Safeguards Group, LLC (PSG) is a service contract, warranty and specialty product consulting and brokerage firm serving the automotive, appliance & technology, affinity and financial services industries. PSG helps clients address opportunities and challenges related to customer retention, customer acquisition and delivering growth.

Prior to founding PSG, Mike served as President of The Warranty Group and Chairman and President of Virginia Surety Company (US based insurance carrier). During his 10 year term, Mike’s responsibilities included all global business units and all lines of business. Mike served as Director and CEO in multiple subsidiaries representing the appliance, electronic, home warranty, automotive, financial services and specialty insurance businesses of The Warranty Group.

Prior to The Warranty Group, Mike served as Executive Vice President and Operations Officer of Niteo Partners, an NEC Company, specializing in professional services consulting and systems integration.

Mike also spent 8 years as Senior Vice President of Sales and Operations for the east coast electronics retailer The Wiz ($1.3b USD) and 5 years as National Account Manager at Independent Dealer Services, one of the first extended appliance & electronics warranty administrators.

Mike is on the US subsidiary board of HomeServe plc and on the advisory board of the Global Warranty Service Contract Association.
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